Press Release: Greg McKeown Tabbed As P2 ASCEND Keynote Speaker


Author and CEO will speak on “essentialism” at P2’s largest customer community event in November

DENVER, CO – (Oct. 13, 2014) – P2 Energy Solutions (P2) is pleased to announce that Greg McKeown, author of The New York Times bestseller “Essentialism: The Disciplined Pursuit of Less” and chief executive of leadership training company THIS Inc., will be the featured keynote speaker at P2 ASCEND.

P2 ASCEND, P2’s largest customer community event, will take place Nov. 17-19 at the Gaylord Texan Resort & Convention Center in Grapevine, Texas. The annual event brings together hundreds of upstream oil and gas professionals for product sessions, training seminars and collaboration.

McKeown’s presentation will draw from ideas and strategies put forward in his book, which speaks to the importance of devoting one’s time and energy only to what is essential and eliminating what is not. The THIS, Inc., CEO will also share some of his experiences training teams from such companies as Apple, Google, Facebook, Twitter, Pixar, LinkedIn and

“We are thrilled to host Greg at P2 ASCEND and look forward to hearing his insightful message,” P2 COO Amy Zupon said. “The upstream oil and gas industry is very dynamic and it’s common for teams to take on lots of tasks at once, so I know Greg’s message is really going to resonate with everyone in attendance.”

A native of London and a graduate of Brigham Young University (BA in communications) and Stanford University (MBA), McKeown has spoken to audiences around the world. This year he interviewed Al Gore at the World Economic Forum Annual Meeting in Davos-Klosters, Switzerland, and received a personal invitation from Haakon, heir apparent to the Throne of Norway, to speak at his Annual Innovation Conference.

The upcoming P2 ASCEND is expected to be the largest one to date as more than 500 oil and gas professionals have already registered to attend. More than a dozen sponsors, including Premier Sponsor Rolta and Platinum Sponsor Opportune, will also be in attendance.

“As Rolta continues to expand its presence in the oil and gas industry, P2 remains a strategic and valuable partner of ours,” said John Senatore, EVP and COO of Rolta’s Oracle Consulting Practice. “We’re very much looking forward to attending P2 ASCEND and unveiling a new solution, which we know will be a real game-changer for many in this industry.”

For registration information, visit

About P2 Energy Solutions
P2 Energy Solutions empowers the people who power the world. P2 is the world's largest software and technology company dedicated to the upstream oil and gas industry, with solutions spanning the entire value chain from exploration to decommissioning. More than 1,500 companies use P2 products and services daily to improve decision-making, gain clarity into complex workflow scenarios, and optimize upstream efficiency. With more than 80 years of experience in data and 30 years in software, P2 has offices around the world, and employs over 700 people.

Related Articles

P2 and Its New Mexico Customers Collaborate on Critical ESG Initiative that Captures Venting & Flaring, Ensures Proper Reporting

Houston, Texas – (April 11, 2022) – P2 announced today that in partnership with over 30 customers in New Mexico,...

P2’s New Outsourcing Offering Provides Back-Office Production Accounting Relief for Resource-Strapped Operators

DENVER, Colo. – (February 15, 2022) – P2 Energy Solutions (P2), the leader in software solutions for the upstream oil...

Mary Lyke, Sales & Marketing Executive at P2 Energy Solutions, Named One of the Top 50 Most Powerful Women in Technology for 2021

DENVER, Colo. – (May 24, 2021) – P2 Energy Solutions (P2), the leader in software solutions for the upstream oil...