Tobin History Part 6: Creating Custom Maps
As the popularity of Tobin's map service grew, so did the demand for its mapping knowledge.
It was a logical step for the company to begin providing a custom mapping service for companies that didn't have anyone working in-house to make maps. See more in part six of our brief history of Tobin.
Script:
Strategic Maps vs Tactical Maps in Oil and Gas
You may have heard the story about a crew cutting a road through a forest. The various teams on the crew were extremely efficient at their jobs; the saw sharpeners, the tree cutters, the log haulers, the road graders, everyone knew their job and performed their respective duties very well. The tactics were good. The only problem was strategic. They were off course heading through the forest.